Pinterest advice from a Pinterest Strategist

I was a fan of Pinterest ever since you had to be invited to use the platform. (Yes this was a thing!) I spent hours in the night scrolling and scrolling. I seriously thought it was the best invention, ever! Then I got a job teaching, and I bet you can guess what happened next! Pinterest was definitely my best friend for the next 4 years. We were INSEPARABLE.

Fast forward to starting my own VA business. I couldn’t really decide what to do or how to provide my knowledge to people. I saw people specializing in Facebook, Instagram, LinkedIn.. but I didn’t have a desire to. Then I remembered Pinterest and how much I loved it! I didn’t see many people who offered ‘Pinterest’ as a service. So I made it my mission to learn everything about the platform so that I can help others!

I have studied Pinterest and SEO and have worked hard to get where I am. Currently, I rank #1 in a Pinterest search for Pinterest Manager, and #2 in a Pinterest search for Pinterest strategist!

pinterest manager
pinterest strategist

Pinterest is a very under-utilized marketing platform. It is not just a place to get recipes. Did you know that:

  • 79% of Pinterest users are Female
  • 88% of people have purchased a product they have pinned
  • 49% have purchased 5 or more products they’ve pinned
  • There are more than 300 million Pinterest users every month

When people hear the words ‘social media marketing’ they don’t usually think of Pinterest first.  But, to tell you the truth, Pinterest is marketing’s best-kept secret!

pinterest tips and advice from a pinterest strategist

Start a business account

What Pinterest is:

  • A visual search engine
  • An organic traffic-driver
  • An excellent place to get ideas, tips, advice
  • A place to make money
  • A great place to advertise your business
  • A long-term marketing ‘investment’

What Pinterest isn’t:

  • A social media platform
  • A quick-fix 
  • A marketing solution for every business (but can be for most!)

Learn more about this untapped marketing platform using these resources:

Blog posts

Top 5 reasons businesses aren’t marketing on Pinterest – and why they should be

How to create (or convert to) a Pinterest Business Account

How Pinterest audits can change your business (for the better)

SEO tips to optimize Pinterest

Are you making these 9 Pinterest mistakes? (Fix them for a free Pinterest boost!)

Almost everything there is to know about Pinterest pins

Why I’m not worried about my Pinterest views declining


Pinterest marketing Facebook Group

SEO tips guide

Free month of Tailwind (with a Plus subscription)

Pin templates

Resources & tools

Pinterest step-by-step course

Pin templates

DIY audit

Social media marketing guide

Weekly newsletter


Pinterest business profile set-up

Tailwind set-up

Pinterest audits

Pinterest management

Social media graphics

Planner Wishes by Lori

Lori Silva was born and raised in Hawai'i, on the beautiful island of O'ahu. She is a coffee-guzzling, tell-it-like-it-is person who decided she could not only just stay home with her daughter, but work from home, too. Lori's passions include helping others, organization, and of course, Pinterest. Her dedication to her work along with her communication and systems creation make her an excellent candidate for managerial tasks.

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